amsterdam.cdosummit.comCDO Summit | Chief Digital Officer Summit

CDO SUMMIT 29 October 2014 At the London, England Presented by Accenture DigitalSpeakers Agenda Endorsements Partners Location Media Room RegisterMenu Speakers Agenda Endorsements Partners Location Media Room RegisterCDO Summit Photo Gallery CDO Summit Video Trailer CDO Summit Photo Gallery CDO Summit Video Trailer Inaugural Chief Digital Officer Summit at Thomson Reuters 2013 Scott Singer (DDG), Perry Hewitt (Harvard University), and David Payne (Gannett) Chief Digital Officer Summit sponsored by Be The Media Participants Margaret Molloy and Mary Ann Pierce Jason Seiken (PBS) and Tom Hjelm (New York Public Radio) Participants Christine Montgomery (The Center for Public Integrity), Tom Hjelm (NY Public Radio) Teddy Goff: Digital Director, President Barack Obama’s 20082012 campaigns Riley McDonough (Thomson Reuters) and Vivian Schiller (NBC News) Morning Keynote Vivian Schiller: Senior Vice President and CDO at NBC News Riley McDonough (Thomson Reuters) and Vivian Schiller (NBC News) David Mathison: Chief Digital Officer Talent Map 2013 David Mathison: Chief Digital Officer Talent Map 2013 David Mathison: Chief Digital Officer Talent Map 2013 Participants Michael Smith, Fred Santarpia, David Kang, Joe Bilman, and Ellie Hirschhorn Ellie Hirschhorn: Chief Digital Officer at SimonSchuster Fred Santarpia: Chief Digital Officer at Conde Nast Michael Smith: President at Forbes.com David Kang (Wenner Media) and Joe Bilman (American Media Inc.) David Kang: Chief Digital Officer at Wenner Media Daniel Heaf, Jason Seiken, Albert Cheng, Jason Tafler, and Esmeralda Swartz Daniel Heaf: EVP and Managing Digital Director at BBC Worldwide Daniel Heaf, Jason Seiken, and Albert Cheng Jason Tafler: Chief Digital Officer at Rogers Communications Daniel Heaf, Jason Seiken, Albert Cheng, Jason Tafler, and Esmeralda Swartz Albert Cheng: EVPChief Product Officer, Digital Media at Disney/ABC Television Group Sree Sreenivasan, Perry Hewitt, and Bernardo Rodriguez Sree Sreenivasan: CDO at Columbia University (now at the Met) Sree Sreenivasan: CDO at Columbia University (now at the Met) Speakers Location Confirmed Speakers Corinne Avelines Global Head of DigitaleCommerce AkzoNobel Corinne Avelines Global Head of DigitaleCommerce AkzoNobel Corinne is an 18+ years experienced international general management, strategy, business development and turnaround management executive. Accountable for yearly revenue 100m€+ and multifunctional teams up to 150 people based in multiple continents. Streamlining of organizations in both hyper growth and downsizing contexts in fast moving industries. Ability to formulate a strategy and stretch to execution. Motivated by greenfield” or turnaround challenges and comfortable with uncertainty. Currently Global Head of DigitaleCommerce at AkzoNobel Decorative Paints. Previously Chief Digital Officer at D.E Master Blenders 1753, the 3rd coffee and tea company globally. Defined global strategy and execution plan to reach 20% cost saving, reduce brand footprint complexity (from 700+ digital properties) and align with local strategies to impact local business KPIs. David Dunne CEO Velocidi David Dunne CEO Velocidi Co-founder of Velocidi, a data and analytics firm dedicated to helping brands win with data, David has been behind the launch of many Fortune 500 brands in the digital space as COO of global agency Edelman Digital. He took the business from start-up to a portfolio of 100 major clients in 26 countries; focused on advancing digital marketing and communications for Unilever, Microsoft, HP, Pfizer, AstraZeneca, EBay and other brand leaders. Prior to this, he was co-founder of niche digital businesses: Dot Com Interactive, LinkBuilder and F8Media, specializing in technology development, SEO and integrated marketing. David Mathison Curator, CDO Summit Founder, CDO Club David Mathison Curator, CDO Summit Founder, CDO Club David Mathison is the CEO and founder of the CDO Club and CDO Summit. Mathison is the world’s leading authority on Chief Digital and Data Officers, and has been quoted recently by American Banker, CIO.com, CIO Journal, CIO-UK, CMS Wire, CNBC, Computer Weekly, Computerworld, Deloitte, Diginomica, EdTech Magazine, eMarketer, FedTech Magazine, FierceCIO, Financial Times, Forbes, Guardian, Huffington Post, I-CIO, McKinseyCompany, Media Post, MIT Sloan Management Review, VentureBeat, Wall Street Journal, and ZDNet, among others. He was previously founder and Managing Director of the Digital Media practice at Chadick Ellig, a premiere executive search consultancy named by Business Week as one of the world’s most influential headhunters”. Mathison’s book, BE THE MEDIA, was featured by the AP in the NY Times after he pre-sold over 5,000 copies in 11 days via his web site, Twitter, and Facebook. He has given keynote presentations everywhere from Columbia University to the United Nations (3 times in 2010), from Austin, TX (SXSW) and Amsterdam, Holland to Zagreb, Croatia. From 1999-2001 he was founder and CEO of the Kinecta Corporation where he raised $30 million in under 2 years. Kinecta was acquired and is now part of Oracle (NASDAQ: ORCL). From 1994-1999 Mathison was Vice President with Thomson Reuters, the world’s largest news agency, where he pioneered online content syndication. Mathison earned his Masters degree from Columbia University in 1995. Jeroen Verkroost Former Chief Digital Officer De Persgroep Jeroen Verkroost Former Chief Digital Officer De Persgroep Develops digital strategies to transform the business. Delivers growth through innovation. Two decades of digital experience. Business leader specialized in digital transition. Connects people to vision, manages change and develops teams to combine personal growth with outstanding results. Comfortable communicating from board room to server room. Writer and speaker with a clear view on developments in the media and technology sectors. Over 15 years of strategic experience in media; combining deep knowledge of Web, TV, Mobile and Print publishing. Proven track record in fast-paced, data-driven environments. Delivers results in top line revenue, audience growth and marketing ROI. As the CDO and member of the Group Direction Board (C-level), I oversee all aspects of the company’s digital efforts. This includes building strategic multi-media programs that embrace and leverage upcoming and traditional technologies and communication channels like websites, tablet apps, smartphone apps and other digital devices, for all media brands of De Persgroep. Geographic domain is The Netherlands, Belgium and Denmark. Joris Merks-Benjaminsen Head of Digital Transformation at Google Author of Online Brand Identity Joris Merks-Benjaminsen Head of Digital Transformation at Google Author of Online Brand Identity Joris Merks-Benjaminsen is Head of Digital Transformation at Google, helping top 100 companies embed Digital 1st thinking into their strategies. His fresh thinking has won him prizes for Dialogue Marketer of the Year for 2012 and Best Marketing Literature of the Year in 2013. Joris was also nominated for Company Researcher of the Year and Cross Media Man of the Year in 2013. In his workshops he unites marketers, brand managers, strategists, creatives, data experts, digital specialists and company leaders to jointly craft their future ready brand strategy. As Head of Digital Transformation at Google Joris drives innovation in various fields of expertise amongst which digital marketing, YouTube and video content strategy, display advertising, social, search and programmatic. Joris helps companies and professionals grow digital through boardroom strategy sessions, inspirational speaking engagements, transformational workshops and by creating and leveraging data and insights about marketing/advertising effectiveness and (digital) consumer behavior. Prior to Google Joris specialized in research based consultancy for the top brand...